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Use Twitter to Drive More Traffic to Your Blog

The Twitter sign-in page

The Twitter sign-in page

Twitter is another great option to promote your site.  In case you haven’t checked it out yet, Twitter is a constantly updated stream of short messages–called “tweets”–that each consist of only 140 characters or less.

You can use these to draw attention to new posts or features on your site in addition to using them to build relationships with your clients and customers.

You will choose which tweets you want to see in your feed, called a timeline, and others may choose to follow you yours, as well.

The site gives you an amazing opportunity to brand yourself online, as you network with others and promote your site in the process.

You can check it out and create your own account HERE.

Once your account is set up, you’ll want to set up your profile information. 

You’ll be asked to provide a short bio line.  This will form the first impression others will make of you, so work to make yours as descriptive and memorable as possible.

You may also add your photo, icon or avatar.  An actual photo will be the most effective at gaining the trust and goodwill of others, but, at any rate, don’t settle for the default icon.  You’ll find it much easier to gain a following and make connections with others when you take the time to personalize your image.  Keep your branding in mind as you choose.

A customized background will also contribute to others’ perceptions of  you and your business.  Editable templates are available if you prefer a DIY approach, or you may prefer to hire a professional designer.  Again, this step contributes to your overall efforts to brand (establish an identity for) your business.

Once these steps are completed, you can begin choosing whom you will follow with your new account, and will begin attracting your own following.  Our next few posts will deal with the how-to’s, as well as  explain a bit about the available technology for managing your account.

Please be sure to post your comments below, along with your new twitter address.

Happy tweeting!

Susie

PS You can follow me on twitter here: http://twitter.com/NewSite911

posted by ASJ in Business blogging,Twitter and have No Comments

Four Ways to Get More Traffic to Your Blog

Four Simple Ways to Get More Traffic to Your Blog

Without traffic, even the best-written and well-planned blog will not bring you results in terms of list-building or earning potential.  We’ll look at four different strategies to bring readers to your blog.  While you may emphasize one way in preference to the others, for best results, you should employ a combination of  these approaches, which include article marketing, social bookmarking, SEO and posting to forums and other blogs.  

Article Marketing

Article marketing is a time-tested way to get your site–blog or otherwise–noticed.
You’ll need to compose several articles that are relevant to your site’s main topic and submit them to the most popular article compilation services.  Two of the most popular are  Ezine Articles  and  Go Articles .
Your article will be available for other site owners to use as content for their own sites, and will also appear in the search engines in return to search queries.  You’ll be allowed to include a link to your site as part of your author’s biography.  Be sure to include a blurb that piques your readers’ interest so they will want to check out  your site!
If you are not an experienced writer, you can hire someone to write your articles ( Elance is a popular site to find qualified prospects), or you may purchase Private Label Rights articles that you will be allowed to use as your own.  It’s always best to customize them so that they are unique to your site, though–a simple and quick process, if you invest in quality PLR products.  

Social Bookmarking

Sites such as Digg, Reddit, StumbleUpon and del.icio.us allow you to share links to your articles and blog posts.  This will get your site in front of hundreds of potential site visitors.  You should sign up to these sites (all include simple instructions on how to do this) and regularly submit your best posts.  

SEO

SEO (search engine optimization) is achieved by including your main keywords in your posts.  By including these in your title, first paragraph and at a rate of about 2 uses per every 100 words, you will increase the probability  that your site ranks well within the search results. A higher ranking will achieve a lot more traffic, of course.  
Just be certain that you do not over work your key phrases–the text should flow naturally around them.  A good rule of thumb is that you must always write to appeal to human readers, not to try to attract the search engine spiders!  
For best results, don’t forget to include your keyword in the pages’ meta tags whenever possible.  (You’ll specify these behind-the-scenes, in your site administration panel.)

Forums and Other Blogs

You can (and should) also visit forums and blogs that are related to or compatible with your niche topic.  Join the conversations, get acquainted with other members, contribute your insights and opinions and offer help whenever possible.  As you grow relationships on these sites, it will help you grow your readership as you learn more about your topic and online enterprise in general.
Most forums and blogs will allow you to include your name and site URL (address) with each post.  This will give you a link back to your site that will help you increase your SEO efforts, even as it gets your site in front of the other members and visitors that read your comments.  HOWEVER:  rules vary from site to site–ALWAYS read the rules before you post!
Additionally, be certain that you add value to the conversation.  Never spam!  It will aggravate the other members and guests, and can get you banned from participation on the site.
To locate forums related to your niche, simply type in the word “forums” after your niche topic, such as “Blogging forums.”
An example is shown below: 

screenshot of google search

A general rule of thumb is to visit and post to 5 such sites daily.  Your site will be getting a lot of exposure, and you will learn a lot in the process.

Since this is a new site, I am going to be using these techniques and reporting back on the results.

Please leave your comments and questions below!

Susie

PS Don’t forget to check the resources page to see what’s new and exciting!

posted by ASJ in Business blogging and have No Comments

How to Start Your Blog

There are a lot of good reasons to choose blogging over other types of websites!

Blogging is very popular right now, both with internet users and with the search engines.  It is also a popular form of expression–for fun or for profit, a lot of people enjoy blogging.

It is a simple way to establish your business presence online.  Many new bloggers are surprised at how easy it is to actually establish and maintain their blogs.

Here are a few of the simple steps to get up and running:

1.  Choose your topic.  Anything that interests you has blogging potential!  Consider your hobbies, passions and areas of expertise.  Any of these areas will likely prove to be great blog topics.

2.  Choose a platform.  You may choose a free, 3rd party host, such as Blogger.com.  It’s quite easy to set up and you can be blogging within minutes.  (Other posts on this blog include detailed instructions!)  Blogger also includes easy monetization methods.    Alternatively, you may prefer the freedom gained from hosting your blog on your own domain.  In that case, Word Press is one of the most preferred methods.  You can be up and running with a few clicks of your mouse.  You’ll find a great selection of free templates and plug-ins to choose from. 

3.  Now, it’s time to add posts!  It’s a great idea to post daily until you have several pages of quality content.  From that point, you may post a bit less often, but it is important to add content on a regular basis, so your site stays “fresh” for the search engines.

You’ll also need to find traffic for your blog.  Stay tuned to learn some free ways you can do that, as well as how to use your blog to earn an income.

Meanwhile, please post your comments and questions.  We’ll be happy to help you find the answers you need!

Susie

posted by ASJ in Business blogging,First Steps and have No Comments

Moderating Comments in Blogger

One of the reasons that blogging has become such a popular format for websites is the opportunity to interact with your readers through their comments and observations.  For the most part, this is great–it adds interest and variety to your site.  But on the flip side, it also leaves you open to the spammers and those few others who may choose to leave material that you may find unsuitable for inclusion. 

Blogger allows you to moderate comments to your blog before they become visible to your visitors, allowing you to eliminate spam and other content that you don’t want included.

The comment moderation options are located in the SETTINGS tab, subheading COMMENTS.

Screenshot of Blogger Moderation Panel Options

Screenshot of Blogger Moderation Panel Options

As illustrated, you may choose to ALWAYS moderate comments, or to moderate only comments on posts that are older than a date range that you specify.

Once you’ve determined which of these you prefer, a drop down box will appear, giving you the option to send any comments to your preferred email account.  Comments may then be accessed and moderated from this account as well as directly from the Blogger interface.

Screen Shot of Additional Options for Blogger Comment Moderation

Screen Shot of Additional Options for Blogger Comment Moderation

When using the Blogger platform, you’ll find comments sorted into the MODERATE COMMENTS  page, found under the POSTING/MODERATE COMMENTS tab.

To publish or reject any comment, tick the box beside the comment(s) you intend to moderate, and click the appropriate button.  You may choose to sort comments individually or you may tick multiple boxes and handle them as a group.  Similar options will appear in any emails you receive.

Remember, though, proceed with caution!  Rejected comments will be deleted and you WILL NOT be able to recover them!

Moderation privileges extend to you and to any persons you designate as administrators for your blog.

Please leave your comments and questions below!

Have fun blogging,

Susie

posted by ASJ in Business blogging and have No Comments

Adding AdSense to Blogger

 

AdSense is one popular and easy method you can use to monetize your site.  Once your account is set up, it only takes minutes to add it to your blog.  The steps below should have you set up easily and quickly.

Adding AdSense to Blogger 

You will earn commissions when visitors click the ads that appear on your blog. 

Please note: You will need to have an AdSense account set up. You can do this within blogger or by going to https://www.google.com/adsense/ 

If using a layouts-enabled format, choose “add new page element” and then select the Adsense option.

  STEP 1: Log in to your blogger account & select the blog where you want to add the AdSense  

  STEP 2: Add Adsense 

  • On your Dashboard, select the Template tab & click the AdSense link

 OR  If using a layouts-enabled format, choose “add new page element” and then select the Adsense option.

 You should see a preview of how your ad will appear 

  STEP 3: Select Ad Type   

  • Use the drop-down menu and select the size, shape and color of your ads
  • Mix and match, test several to find which one works best with your blog.
  •  Once pleased with your choices, click  Save

       Note: This will put AdSense at the top of your blog. If you prefer it in the sidebar, you will need to edit the template code. To do this (again using the classic template): 

  1. Log into your AdSense account and go to the AdSense settings
  2. Select the type of ad you want to use
  3. Generate and copy the code to notepad for safe keeping
  4. Sign into your Blogger account & select the blog you want to add Adsense to
  5. Go to your dashboard and select the Template tab
  6. Select Edit HTML
  7. Scroll through HTML until you find these tags:
    <!–Begin Sidebar–>
    <div id=”sidebar”><div”>
  8. Paste the AdSense code directly underneath those tags
  9. Save your changes then follow Step 4 below 

  STEP 4: Publish Blog 

  • Republish your blog so that the changes can take affect. 

Note: It may take some time for the Adsense bots to start showing targeted ads.   Meanwhile, you can be busy adding new content and sending traffic to your blog.

Next up, we’ll look at moderating comments from your followers.

Susie

PS  Speaking of comments, please feel free to leave yours below!

posted by ASJ in Business blogging and have No Comments

Using Blogger for Your New Business Website

Blogs are one of the most effective tools to grow and increase your online business.  You may choose to buy a domain name and invest in a hosting account, which will, in the long-run, probably be your best solution.  But you might like to try a free account first, just to learn the ropes. 

One of the quickest ways to get started blogging is to sign up for an account at Blogger.com .  Signing up is very easy–basically, all you’ll need is your Google id and password.

You’ll then be asked to pick a name and url (address) for your blog.  Keep in mind that it will be best if you include your primary keyword for both of these whenever possible.

Adding your first post is equally easy.  The following steps will have you posting in no time:

How to Add a Post on Blogger: 

   STEP 1: Log In To Your Account  

  • Add your user name and password. Click on the Login button.  

   STEP 2: Click on New Post 

 STEP 3: Write your Post 

  • Add Title, Content, and Labels
  • Click the Publish Post button

 You’ll be able to preview and make changes as necessary, both before and after you’ve published your post.

  STEP 4: Log Off

 It’s important that you add posts quite frequently in order to build a blog that the search engines will find and rank for your key phrases.  Many experts recommend that you post the first 10 as quickly as you can, and add posts daily until you have 30 or more.  Then, add quaility content on a regular basis. 

Next, we’ll learn to monetize your blog with Adsense, moderate comments and bring in new authors to add authority and depth to your blog.

Keep on learning,

Susie

PS  Please leave your comments and questions!  The whole intent of new site 911 is to help you find the information you need to build a profitable website!

posted by ASJ in Business blogging and have No Comments